Instagram reel size
1080 × 1920pixels · 9:16
Reels are vertical 9:16, at least 720 pixels and 30 frames per second according to Instagram’s Help Center. Meta’s ad guide recommends 1440 × 2560 and the common standard is 1080 × 1920. Use this tool for a cover image or a still frame; the Help Center recommends 420 × 654 for the cover photo. Keep text out of the top 14%, bottom 35% and side 6%.
Checked November 14, 2026
Crop your image to 1080 × 1920
Instagram reel specs
- Recommended size
- 1080 × 1920 px
- Aspect ratio
- 9:16
- Also used
- 1440 × 2560 px (Meta’s ad guide)
- Minimum size
- Help Center: minimum resolution 720 px and minimum 30 FPS. Reels ads: min width 500 px (30 s or longer) or 250 px (under 30 s).
- Maximum file size
- Not stated in Help Center. 300 MB via API. 4 GB for Reels ads.
- Formats
- MP4, MOV
- Safe zone
- Meta Ads Guide (Reels): leave at least 14% top, 35% bottom and 6% each side free of text, logos and key elements. Buffer (secondary) says keep about 480 px top and bottom clear, which does not match Meta's percentages.
Sources
- officialfacebook.com/help/instagram/1038071743007909
- officialfacebook.com/business/ads-guide/update/video/instagram-reels
- officialdevelopers.facebook.com/docs/instagram-platform/instagram-graph-api/reference/ig-user/media
- secondaryblog.hootsuite.com/social-media-image-sizes-guide/
- secondarybuffer.com/resources/social-media-image-sizes/
Platforms change these often. If something looks out of date, let us know at hello@edits.io.
Frequently asked questions
What size is a Instagram reel?+
1080 × 1920 pixels, an aspect ratio of 9:16. 1440 × 2560 (meta’s ad guide) also works.
What is the maximum file size for a Instagram reel?+
Not stated in Help Center. 300 MB via API. 4 GB for Reels ads.
How do I resize an image to 1080 × 1920?+
Drop your image into the tool on this page, drag and zoom to choose the crop, and download it at exactly 1080 × 1920. It runs in your browser, so the image isn’t uploaded.
Where do these numbers come from?+
From Instagram’s own documentation and widely used design guides. We checked them on November 14, 2026; the sources are listed on this page.
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